Text for our trailer

In order for our trailer to look 'indie' and unique we looked at trailers that had a similar narrative to ours or trailers from the 'Sun dance festival.' While looking at these trailers we discovered that in order to connect and sell our movie to our target audience of 12-25 year old girls, we needed to make our titles cartoon like, and interesting. Our colour scheme was pink white and black. We had chosen the colour pink as it is a girly colour which most girls prefer, the font of the writing and the colours also set the genre of our film which is teen comedy/ fantasy. While looking at the trailer 'It's a boy girl thing' that has a similar narrative to our own movie I noticed that the titles were slanted to provoke confusion and that sense of a world being turned upside down to the audience. We decided to create this text by cutting out individual letters and take pictures of the text building up. Afterwards we would put these pictures together within final cut express and run it smoothly. At first our group was hesitant about this idea as we thought this would be to time consuming and hard, but we decided to give it a go. This was a brave and smart move as I believe and i'm sure my group will agree that the titles are what makes our trailer look unique.
  Constructing the text.
Firstly, we went on 1001words.com; a non copyright website. This website was very helpful as it showed us a range of fonts to choose from, we chose to use a different font for each letter to make it more wacky and innovative, this will also ensure that the audience will not get bored, as the text is forever changing. Once we took the pictures of the indidvual letters, we uploaded them and saved the pictures as JPEG files. This was to ensure they were accepted within final cut express. We places the pictures onto the time line individually and cut them all together, we also compressed them so that the titles appear quickly so the audience doesn't get bored with the titles being so long. This process did take a long time but it shows how dedicated and hardworking our group had to be to ensure everything was perfect.